Address
Hong Kong, Central and Western, HK
Hong Kong, Central and Western, HK
CRM Manager
Country :
Area Hong Kong 
Town : HONG KONG
Category : Sales
Contract type : Permanent
Availability : Full time
Company presentation
Contribute to brand profitable growth by designing and implementing CRM solutions to engage, retain, upsell & recruit consumers and leverage insight and data.
What you'll do:
Plan
· Plan and deliver CRM strategies across the brand for both online and offline, customer growth planning to drive customer acquisition, retention, customer loyalty, promoting the brand and the new products.
· Design loyalty program, customer journey automation & CRM activities to engage consumer, build sustainable growth on membership lifetime value and is aligned with business target
· Turn data of consumer analytic & customer journey mapping into actionable consumer insights maximize commercial opportunities
· Partner and collaborate closely with all departments, including acquisition, analytics, eCommerce, technology, creative, and sales
Manage CRM Platform
· Implement and optimize the CRM platform use, ensure it works seamlessly across the organization and captures all required information at key points in the customer life cycle
· Work closely with all departments to ensure the CRM works effectively for all aspects of the brand/division
· Ensuring CRM communications and database segmentation effectiveness for targeted marketing activities in respect to local behaviors
· Manage and monitor data acquisition strategy in line with Group recommendation
Job description
Execute CRM Programs
· Create CRM programs to engage consumer
· Has a broad vision of CRM potentialities and foster cross brands, categories or divisions opportunities
· Maximize efficiency & costs: migrating when necessary to lower cost mediums
· Enhance business opportunities through external partnerships
Who we are looking for:
· +5 years' experience in CRM
· Solid experience in driving data-driven CRM strategy & CRM campaigns
· Good experience with CRM tools
· Strong communication skill, analytical mindset and project management skills
· Entrepreneurship and Commitment in taking new challenges and self-motivation
· Excellent communication and collaboration skills, comfortable in work in a matrix organization
Execute CRM Programs
· Create CRM programs to engage consumer
· Has a broad vision of CRM potentialities and foster cross brands, categories or divisions opportunities
· Maximize efficiency & costs: migrating when necessary to lower cost mediums
· Enhance business opportunities through external partnerships
Who we are looking for:
· +5 years' experience in CRM
· Solid experience in driving data-driven CRM strategy & CRM campaigns
· Good experience with CRM tools
· Strong communication skill, analytical mindset and project management skills
· Entrepreneurship and Commitment in taking new challenges and self-motivation
· Excellent communication and collaboration skills, comfortable in work in a matrix organization
· Create CRM programs to engage consumer
· Has a broad vision of CRM potentialities and foster cross brands, categories or divisions opportunities
· Maximize efficiency & costs: migrating when necessary to lower cost mediums
· Enhance business opportunities through external partnerships
Who we are looking for:
· +5 years' experience in CRM
· Solid experience in driving data-driven CRM strategy & CRM campaigns
· Good experience with CRM tools
· Strong communication skill, analytical mindset and project management skills
· Entrepreneurship and Commitment in taking new challenges and self-motivation
· Excellent communication and collaboration skills, comfortable in work in a matrix organization
Execute CRM Programs
· Create CRM programs to engage consumer
· Has a broad vision of CRM potentialities and foster cross brands, categories or divisions opportunities
· Maximize efficiency & costs: migrating when necessary to lower cost mediums
· Enhance business opportunities through external partnerships
Who we are looking for:
· +5 years' experience in CRM
· Solid experience in driving data-driven CRM strategy & CRM campaigns
· Good experience with CRM tools
· Strong communication skill, analytical mindset and project management skills
· Entrepreneurship and Commitment in taking new challenges and self-motivation
· Excellent communication and collaboration skills, comfortable in work in a matrix organization
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