Marketing Assistant - Luxury Fashion

Country :
Hong Kong
Region :
Hong Kong Island
Category :
Marketing
Contract type :
Permanent
Availability :
Full time
Experience :
Less than 2 years
Job reference n° :
AYLW-085837_1541468365

Job description

Job Duties * Assist on pitching press coverage and handling enquiries * Assist on handling celebrities dressing, gifting arrangement * Proactively contact press on daily basis to explore media & exspoures opportunities * Assist PR team on pitching retail marketing channels coverage * Compile press materials including press release in both English & Chinese & manage images library * Follow up pitcing * Prepare various PR reports * Assist on samples order and control logistic records * Manage execution of media & celebrities gifting * Coordinate with retail team and internal departments to ensure smooth execution of media loans and shootings * Manager PR resources library * Prepare press lists & invitations for seasonal fashion shows & events * Prepare press kits * Send out clippings highlights to retail team & internal department * Support in organizing & implementing for all aspects of PR activities such as press presentation, fashion shows and exhibitions for Hong Kong & Macau * Monitor & work closely with the PR agency during an event from pre-event planning, event execution and post-event pitching * Help prepare event evaluations reports for management & internal review * Assist on advertising execution including external vendors liaison Requirement * Bachelor degree holder with 1 year of working experience * Proactive, independent and good communcations skills