PR And Media Manager

ARGYLL SCOTT
Country :
Hong Kong
Town :
HONG KONG
Category :
Communication
Contract type :
Permanent
Availability :
Full time
Experience :
2 to 5 years

Job description

A global luxury jewelry brand is currently looking for an experienced and motivated PR & Media Manager to join their Hong Kong operation. You will be responsible to plan and implement PR and media strategies to raise brand awareness and visibility through the APAC regions.

Key Responsibilities:

Implement PR & Media strategy and handle budgets management
Work with the brand Media agencies: brief, budget set up and follow up, strategy and planning Offline & online, buying negotiations, plan activation, tracking and optimization of campaign performances
Manage Digital development, develop advertising materials, trace delivery, conduct competitive analysis, organize press events
Build and maintain relationships with key national press & influencers
Distribution of corporate assets such as press kit & press release and report media exposure to HQ

Profile

  • Bachelor degree in Marketing, Communication, PR or other related subjects
  • Minimum 5-8 years media agency or in-house PR & media experience
  • Strategic thinker with ability to formulate clear communication plans and able to work independently
  • Candidates with jewellery experience would be an advantage but the opening would also be open for luxury fashion background professional
  • Good command of written and spoken English and Chinese